Freelance graphic designer and web designer, Liège
About Picsel
Picsel is a freelance studio with a dual specialisation in graphic design and web design.
A graduate of the Institut Supérieur des Beaux-Arts Saint-Luc Liège, I have been working in web since the very start of my professional career, which coincided with the dot-com boom and the new opportunities it brought, back when building a website was still something of a craft.
After several years in agencies, I founded PicSel in 2007 and have since been working as a graphic designer and web designer for freelancers, SMEs and major Belgian and international clients on their visual, print and digital communication projects.


Branding & Identity
Creation and redesign of complete visual identities: logotype, brand system, graphic guidelines, typography, colour palette, brand guidelines.
- Photoshop
- Illustrator
- InDesign
Graphic Design & Print
Design of printed and digital communication materials: posters, flyers, brochures, business cards, stationery, vehicle livery, large formats, promotional materials…
- Photoshop
- Illustrator
- InDesign
Web Design & Websites
Interface design, UX/UI, wireframing, prototyping, user experience, responsive design, accessibility.
- Figma
- XD
- HTML
- CSS
- JavaScript
Integration & Front-end
Pixel-perfect integration, CSS animation, JavaScript, WordPress theme development and deployment.
- HTML
- CSS
- JS
- VueJS
- WordPress
Back-end
Dynamic sites, advanced forms, databases, custom feature development.
- PHP
- MySQL
E-mailing & Digital Advertising
Responsive newsletters & transactional emails, HTML5 banners, rich media formats.
- HTML
- CSS
- MailChimp
Technical SEO
No ranking promises, but solid foundations built in from the start.
- Search Console
- Lighthouse
Motion Design
Animation, video editing.
- Premiere
- AfterEffect
Accessibility
Audit and analysis, compliance advice.
- Lighthouse
- WAVE
- WCAG
Whether it’s for a logo, a business card, a website, or a bit of everything at once, let’s talk about it. An initial conversation costs nothing and commits you to nothing.
I’m available during office hours, via the contact form, by email or by phone, whichever suits you best.
get in touch